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Why Jordan
Situated in the heart of the Arabian Desert, the Hashemite Kingdom of Jordan is considered an oasis of stability in the Middle East. The country is roughly the same size as Portugal and has a population of around six million people.
From the hustle and bustle of the capital Amman to southern desert, Jordan is awash with biblical, historical and cultural significance. Jordan’s iconic landmarks include the panoramic views from Mount Nebo, the rose-red city of Petra, the therapeutic waters of the Dead Sea, Aqaba on the Red Sea and Wadi Rum – a UNESCO World Heritage Site.
Images of the ancient Nabataean city of Petra, carved from the rock over a thousand years ago, have long been most people’s first impression of Jordan.
But while Petra is indeed one of the most stunning attractions in the Middle East, Jordan offers so much more for the modern traveller.
A well-travelled bridge between sea and desert, east and west, the Hashemite Kingdom of Jordan is a land of mesmerizing beauty and contrasts, from the Jordan Valley, fertile, ever changing, to the remote desert canyons, immense and still. Visitors can explore splendid desert castles, gaze in awe at the haunting wilderness of Wadi Rum, or bathe in the restful waters of the Red Sea.
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For adventure lovers, there’s horse riding, 4x4 safaris, rock climbing and hiking. For taking it easy, nothing on earth compares to the Dead Sea and the Red Sea, with their many spa facilities.
Marvelling at herds of gazelles and oryx and flocks of migrating birds, camping amidst the grandeur of Wadi Rum or Dana Reserve, trekking the ancient caravan trails from the highlands of Moab and Edom, hiking the wooded hills of biblical Gilead, or experiencing the unique, cleansing mud baths of the Dead Sea are just a few examples of the treasures awaiting visitors to this unique kingdom.
Modern Jordan was founded by King Abdullah I after World War I. It was ruled by his grandson, the late King Hussein, for 46 years until his death in 1999, when his son, King Abdullah II, assumed the throne. Jordan has grown into a modern nation that has enjoyed a remarkable measure of peace, stability and economic growth in recent decades.
Jordan has been unveiled as a unique destination offering breath-taking and mysterious sights, high standard accommodation, exquisite cuisine and countless activities that can provide visitors with inspiration, motivation, and rejuvenation.
The new stream of luxury hotels emerging in Amman, Petra, Aqaba and the Dead Sea is simply adding quality to a refined product that is distinct, accessible and friendly.
Whether traveling as a group or individually, enjoying a lavish dinner in the peerless desert of Wadi Rum, a barbecue at the shores of the Dead Sea, or a reception atop a medieval castle overlooking the Jordan Valley, the amicable and welcoming people of Jordan will ensure a memorable, once in a lifetime experience.
